Cadmus Live Status
Real-time article request and analysis
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Brand opportunity gaps
help_outlineScans every IAB category for brand presence. "Zero brand presence" = categories with audience content but no detected brand mentions. "Low density" = under 15% of pages mention any brand. "Single-demo" = brands appearing in only one audience segment. These are untapped sponsorship opportunities.
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Trending categories
help_outlineCompares article volume between two time periods by IAB root category. "Rising" categories show increased publishing activity. "Declining" categories show reduced output. Useful for spotting emerging topics to pitch to advertisers.
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Publishing activity over time
help_outlineIndexed pages grouped by the quarter they were published. Shows how publishing volume has trended over time.